Sales, Marketing and Strategy for Product-Based Businesses, B2C & B2B

Episode 68 - Day 24 of 30 Days To More Sales - Where Should Your Next 100 Customers Come From? Oct 04, 2026

If I asked you where your next 100 customers are coming from, would your answer be a plan?

Or would it be a list of every place you sell?

Amazon.

Shopify.

Walmart.com.

TikTok Shop.

Etsy.

Wh...

Episode 67 - Day 23 of 30 Days To More Sales - We Kept Rebuilding the Same Work Every Week Oct 04, 2026

If a job happens every week, but you still have to remember every step, answer the same questions, and hunt down the same links, you don’t have a repeating job.

You have a rec

...

Episode 66 - Day 22 of 30 Days To More Sales - Decide What Only You Should Be Doing Oct 03, 2026

Your business could be trained to wait for you.

Wait for you to approve it.

Wait for you to answer it.

Wait for you to fix it.

Wait for you to make a decision somebody

...

Episode 65 - Day 21 of 30 Days To More Sales - Build Your Weekly CEO Hour Oct 02, 2026

Your week does not need another to-do list.

It needs a meeting with the owner.

Not the person answering email.

Not the person checking orders.

Not the person trying to figu

...

Episode 64 - Day 20 of 30 Days To More Sales - Know the Monthly Sales Number Your Business Has to Hit Oct 01, 2026

You can hit your sales goal and still have a month that doesn’t pay you what you expected.

I know because we’ve done it.

The team hit the number.

The sales report looked go

...

Episode 63 - Day 19 of 30 Days to More Sales - Find the Cash Hiding in Your Inventory Sep 30, 2026

The money missing from your bank account could be sitting three feet away from you in a cardboard box.

Inventory is money wearing a barcode.

And some of it has been wearing t

...

Episode 62 - Day 18 of 30 Days To More Sales - Which Products Actually Make You Money? Sep 29, 2026

Which Products Actually Make You Money?

Your bestseller may be the product keeping everybody busiest, not the product making the business the most money.

That’s a hard sentence

...

Episode 61 - Day 17 of 30 Days To More Sales - How to Price Products for Profit — Not Just Revenue Sep 28, 2026

How to Price Products for Profit — Not Just RevenueYou can sell out and still lose money.

A sold-out product can be a financial emergency wearing a very cute label.

That sounds

...

Episode 60 - Day 16 of 30 Days To More Sales - Revenue vs. Profit vs. Cash Flow: What Actually Matters? Sep 27, 2026

You can have your biggest sales month ever and still be standing in the kitchen on Thursday night wondering if there’s enough money for payroll on Friday.

That feeling will

...

Episode 59 - Day 15 of 30 Days To More Sales - The Second Sale: How to Turn a First-Time Buyer Into a Repeat Customer Sep 26, 2026

The customer buys.

The order ships.

Customer service never hears from her.

And everybody quietly marks that order as a success.

But here’s the problem.

Silence doesn’t me...

Episode 58 - Day 14 Of 30 Days To More Sales - How to Build Trust With First-Time Ecommerce Customers Sep 25, 2026

A repeat customer could see a picture of one of our products, click buy, and be done.

A brand-new customer could look at the exact same product and have four questions before

...

Episode 57 - Day 13 Of 30 Days To More Sales - Make Your Marketing Match From Click to Cart Sep 24, 2026

You can do all the work to earn the click and lose the sale one second later with the page you send her to.

We did.

We sent an email about one product for one very specific

...

Show Notes

Never Miss An Episode