Three Big Mistakes Product-Based Business Owners Make

Today on the podcast, I'm sharing three mistakes I see product-based business owners make.  I wanted to share them with you so that you won't make the same mistakes.  On this podcast, you are going to walk away knowing the three big mistake I see:

1- Why you can't manage what you don't measure.  We dig into why you need Google Analytics and how it can help you make decisions that make you more money.  WE also talk about other numbers you need to know in your business, and how to find them and measure them.

2- If you don't plan for sales, you don't get sales.  Learn how you can expect to have predictable sales and income by planning and putting systems and programs in place to drive consistent sales. 

3- If you don't plan and strategize your week, you won't have success. Learn how time blocking and working on each department in your business drives productivity as well as success. Learn the departments you need to focus on each week in your...

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Six Things You Need To Do In Your First Year Of Business

I see a lot of new business owners in my Facebook Group Product Biz Made Easy ask what they should work on in their business.

On today's podcast, I share six things you should work on in your first year of business.

You will walk away knowing:

Why you should take the time to learn your first year and what you should be learning.

Why you need to niche down and how to do it.

What three promotions you need to do every month in your business and why.

Learn why you shouldn't be afraid to pivot and change directions in your business if what you are doing isn't working.

Why doing collaborations with your competitors can be a good thing. 

Why you need to get in the habit of reviewing your numbers weekly and so much more.

Listen to today's podcast here. 

Check out my strategy for time management, planning and organizing your product-based business here.

If you enjoy this week's podcast episode, it would mean so much to me if you would do a few things:

1....

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Five Things You Should Do Every Week In Your Business

It's easy to be busy doing "all the things" when you're a product-based business owner, but are you busy working on the right things? A common question I get asked by clients is, "what should I be working on?"

In this episode of Product Biz Made Easy Podcast, I shared five things you should do every week in your business.  In this episode, you will learn -

Why planning your week ahead of time helps eliminate overwhelm and lack of productivity.

What numbers you should look at each week to measure your business.

How many social media platforms you need to show up on each week to build brand awareness.

Why retargeting ads are important to use, especially when people come to your website from social media.

Why you should change the opt-in on your website as needed and so much more. Listen here.

 If you enjoy this week's podcast episode, it would mean so much to me if you would do a few things:

1. Subscribe to the podcast on Apple Podcasts, Google Play...

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How To Create Marketing Content Consistently

To build your brand, you need to be visible consistently week after week.  One of the questions I get asked a lot is "what do I talk about on social media and my blog week after week?"

Today on the Product Biz Made Easy Podcast, I'm sharing my system for creating marketing content consistently so that you can create a system for your business.

You'll walk away from this episode knowing:

How to organize your ideas so you have lots of content ideas when you go to write your blog and social media post. If helps with overwhelm and consistency when you know what to post about.

How to create a content calendar with subjects that flow and are in alignment with your brand.

How to schedule your time to create content and more.  Listen here.

If you enjoy this week's podcast episode, it would mean so much to me if you would do a few things:

1. Subscribe to the podcast on Apple Podcasts, Google Play, or Stitcher.

2. Rate and review the podcast on Apple Podcasts.

...

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Numbers You Need To Know And Watch In Your Business To Be Successful

The most successful product-based businesses are metrics obsessed.  You can't manage something that you don't measure.  If you can't measure something, you have little chance of improving it.

To grow your business, you need to focus on two areas.

1-  Setting the right key performance indications, also known as KPI's and then tracking their metrics.

2-  Make sure that you have an analytics system in place to measure all these metrics as accurately as possible.

Today on the Product Biz Made Easy Podcast, we are talking about numbers you need to know and watch in your business.  Listen here.

Download the FREE tracker here to record and manage your sales.

If you enjoy this week's podcast episode, it would mean so much to me if you would do a few things:

1. Subscribe to the podcast on Apple Podcasts, Google Play, or Stitcher.

2. Rate and review the podcast on Apple Podcasts.

Your support means so much to me.

I hope you'll join us and...

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Five Reasons Why You Are Not Getting More Online Sales

 

 Today on the podcast, I give you five reasons you are not getting more online sales.

The number one reason is your messaging isn't clear enough.  People have to know as soon as they hit your website what your product is, what it does, and why they need it.  I'll walk you through examples of how to structure your copy, so people are clear on what you sell. 

I'll also share four more things you can do to get more sales,  you can listen here.

If you enjoy this week's podcast episode, it would mean so much to me if you would do a few things:

1. Subscribe to the podcast on Apple Podcasts, Google Play, or Stitcher.

2. Rate and review the podcast on Apple Podcasts.

Your support means so much to me.

I hope you'll join us and listen in and then hop on over and join our Facebook Group here where the discussion continues.

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Six Lessons I Learned Building A 20+ Million Dollar Business

Today on the podcast I take you back in time and share my startup story of the business I started, ran for 16 years and sold a few years ago.

I learned a lot of lessons along the way while I was growing my business to over 20+ million dollars a year in sales.  I'm sharing six lessons that I learned that helped me be able to find the right mentors and scale my business.  

Listen to today's podcast here. 

If you enjoy this week's podcast episode, it would mean so much to me if you would do a few things:

1. Subscribe to the podcast on Apple Podcasts, Google Play, or Stitcher.

2. Rate and review the podcast on Apple Podcasts.

Your support means so much to me.

I hope you'll join us and listen in and then hop on over and join our Facebook Group here where the discussion continues.

 

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What To Do When You Get A Bad Review

Have you ever had a bad review from a customer?  I don't know about you but when I am going to purchase something I always look at the bad reviews as well as good reviews. I like to know why people didn't like the product. 

Today on the Product Biz Made Easy Podcast I share with you a bad review that we received recently on our odor eliminating eCommerce website and how we handled it.

I also share with you some tips on how to take the feedback and turn it into a positive thing to help grow your sales.  Listen here

If you enjoy this week's podcast episode, it would mean so much to me if you would do a few things:

1. Subscribe to the podcast on Apple Podcasts, Google Play, or Stitcher.

2. Rate and review the podcast on Apple Podcasts.

Your support means so much to me.

I hope you'll join us and listen in and then hop on over and join our Facebook Group here where the discussion continues.

 

 

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How He Started And Scaled His 90X Planner Business To Mid-Six Figures with ALoN David

 

This week on the Product Biz Made Easy Podcast, I talked to ALoN David, the CEO of 90X Goal Planner.  I was super excited to bring this episode to you because I am a 90X planner user myself.  The planner has helped me accomplish many goals, including getting this podcast launched.

In this episode, you will learn how ALoN went from a photographer to multiple six-figure business owner and on the way to a seven-figure product-based business owner as well as:

  • How he found a manufacturer to print his planner in China without ever going to China.
  • How he builds his email list and markets his planners.
  • How he uses Facebook Ads and promotions he runs to drive sales.
  • How he uses handwritten notes to drive customer love.
  • How he uses collaborations to scale his business.
  • How he is diversifying into digital products.
  • Why customer service is so important to him.
  • Why he didn't wait until things were perfect to launch.
  • How and why he outsources everything.
  • Why he only advertises...
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How To Drive Sales During The Slow Summer Months

It's summertime and most of you know what that means...SUMMER SALES SLUMP.  While the world is outside playing, at the pool or on vacation small business owners are feeling the pain of the slow selling season.

 

On this podcast, I share with you what to work on during the slow-selling season and ways to drive sales up this summer.

You're going to walk away from this podcast knowing:

How to find creative ways to bundle your products for promotions.

How to easily get people to your website so you can get them to purchase.

Collaboration ideas.

What you can do locally to drive sales.

How to overcome overwhelm this fall.

Ideas for Black Friday and Cyber Monday sales and promotions.

So much more that you won't want to miss out on.

Listen to the podcast here to learn what to work on and how to drive sales this slow summer selling season. 

If you enjoy this week's podcast episode, it would mean so much to me if you would do a few things:

1. Subscribe to the podcast...

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