How To Scale A Handmade Business By Nailing Down Your Niche with Sarah Foster

I'm excited to introduce you to Sarah Foster today.  She is the owner and founder of Bad Bad Jewelry, a unique niche brand of jewelry with a message. 

You'll walk away from this podcast knowing:

How Sarah was able to nail down her niche and how, once she did, she had found her one thing that made her business take off.

Sarah also shares where she sells her jewelry and how she was able to scale her business online.

Sarah was able to land her jewelry in BuzzFeed with just a photo of her product taken with her iPhone.  You'll get all the details about that as well in this episode.

You'll also learn how she keeps her sales going long after the holidays are over.

Sarah gets very vulnerable and shares how she has suffered from burnout, and what she is doing about it.

You'll discover what social media websites work best for Bad Bad Jewelry.

Sarah also shares what lessons she has learned from the school of hard knocks.

We spend some talking about FEAR and how it holds so...

Continue Reading...

How To Scale Your Biz With FREE PR In Your Local Market with Hayley Sohn

I'm thrilled to have Hayley Sohn on the Product Biz Made Easy Podcast.  She is the owner and CEO of Basically It Meals.  Hayley is scaling her business using FREE PR locally.  You will walk away from this episode knowing:

How she has been able to scale locally.

How she took her friend's pain and turned it into a business.

Why planning is so important.

How she started without a website.

Why you can't rely on just word of mouth.

How networking has helped grow her business.

How she has used social media and text messaging to grow her business.

How she has been able to get so much local press.

You'll learn about cold calling.

How serving the press as a client has helped her grow.

How to pitch your products to editors.

Why slow news days are your friend and so much more.  Listen here

If you enjoy this week's podcast episode, it would mean so much to me if you would do a few things:

1. Subscribe to the podcast on Apple Podcasts, Google Play...

Continue Reading...

50% Complete

Ready to grow your product-based business?

Join other like-minded biz owners and get access to my FREE library of tutorials, tips, and blueprints for launching, growing and scaling your product-based business.