Today on the podcast Brandon shares:
How he started Crumbleco.com and what motivated him to keep it going when things were tough.
How he uses trends and the blue ocean strategy as well as data to make products that fly off the shelf.
How he uses Facebook groups to build a community that gobbles up his wax the minute he posts his products online.
How he has double the average eCommerce order size and so much more.
Make sure you join our Facebook Group Product Biz Made Easy here.
I get asked a lot about how to land a big box retailer since I've sold my products to so many large retailers.
We all dream about it and envision our products on a retailers shelf. Today I'm going to share with you what I learned doing it and what it really takes to sell to big-box retail stores.
The only three things a retail buyer cares about.
I'll share all about why you need to know your unique selling proposition inside/out and be ready for questions about it.
What the financial obligations will be if you sell to large retailers.
What the gross margin is those big-box retailers will expect to get when you sell to them.
What EDI is and why you need it to sell to large retailers.
How you can avoid getting chargebacks.
Why shipping to a large retailer can be a sticky situation if you don't have proper processes in place.
How far ahead a big box retailer buys for.
How to perfect your pitch to the retail buyer and so much more.
I hope you'll join us and...
I am so excited to introduce you to Annie White Brown. She is the CEO of Natural Annie Essentials.
I had the privilege of interviewing Annie on the Product Biz Made Easy Podcast. She was able to quit her 9-5 this year and start working full time in her business. We talk about the following on today's podcast:
How pop up shops helped her grow.
How she uses Instagram and Instagram Stories to grow her business.
Where most of her sales come from.
How she sells wholesale and finds new customers and so much more.
Annie's website: naturalannieessentials.com
I am so excited to introduce you to Kalyn Johnson Chandler. She is the CEO of Effie's Paper, Stationery, and WhatNots.
I had the privilege of interviewing Kalyn on the Product Biz Made Easy Podcast. She has had a lot of success scaling her business with Instagram. She shared so much wisdom as well as several tips and hacks that you can use in your product-based business. Learn all about the following on this podcast:
Why and how she uses Instagram as her primary social media platform.
How she uses an editorial calendar to plan her content.
What platforms she is selling her products on.
How she gets all the photos for her Instagram feed.
How she uses giveaways to grow her following.
How she finds people to do her collaborations with.
How she finds wholesale accounts, showrooms, and sales reps.
Find Kalyn's business Effies Paper, Stationery, and WhatNot here:
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