Blogging is one of the best ways to drive traffic to your website. Blogging is also one of the biggest hangups for product-based business owners. They don't know what to talk about and they think they don't have anything to share with the customers. Today we are talking about ideas you can blog about as a product-based business owner.
Watch it here or read below.
Blogging is one of the best ways for the know, like, and trust factor for the customers to get to know you. Today I'm going to give you several ideas that you can blog about, as a product based business owner. I would love to see you all start blogging. It's great for SEO, and it's great for driving traffic.
Your startup story
Share why you started your business. Also, share how you got your business going. What the idea was, and what drove you to start the business.
Meet the owner
Tell your customers all about you as a person individually. Let them see who you are, and what you do personally.
Behind the scenes
People love a behind the scenes sneak peek. Let them see you making the product. Let them watch you picking and packing the product to ship it. Let them see inside your workspace and the ins-and-outs of your day at work.
I have a friend who owns a chocolate company. Chocolate Johnny, he owns the company Perfection Chocolates in Sydney Australia. He does such a phenomenal job on the behind the scenes, and showing inside the factory and the chocolate being made. If you're not following him, you should go check him out. He is doing a great job of behind the scenes.
Do a tutorial of how to use your products
Show your products in use, share all the things that your product does and how to use it.
Share your top sellers and what the other customers are buying. Let your customers see what the fast moving items are for you. People love to know, it helps them make a decision quicker.
Let your team talk about their favorite products you sell and how they use them. It gives your team recognition as well as focusing on your products.
Customer success stories.
You can highlight one of your customer and how they use your products and what they like about it. The customer can share how your product solved a problem for them.
Do a Q & A
You could take questions that you're getting through your customer service and answer them. You could literally have Q & A be a blog post every week if you get a lot of questions from customers.
Take about a cause you support
Another thing you could talk about is a cause that your business is behind. You could talk about the cause, and how your business supports it.
Hopefully I have given you some good ideas to blog about and you can get started blogging.
-Make a list of all the things you can blog about in your business
-Share with us in the comments what you are going to blog about
What you'll get:
A FREE PDF of 16 ways to market your business.
A plethora of fabulous information and actionable tips sent to your inbox from me.
A lot of good vibes your way from a human being who genuinely wants to see you succeed in your product-based business.