How To Scale A Handmade Business By Nailing Down Your Niche with Sarah Foster

I'm excited to introduce you to Sarah Foster today.  She is the owner and founder of Bad Bad Jewelry, a unique niche brand of jewelry with a message. 

You'll walk away from this podcast knowing:

How Sarah was able to nail down her niche and how, once she did, she had found her one thing that made her business take off.

Sarah also shares where she sells her jewelry and how she was able to scale her business online.

Sarah was able to land her jewelry in BuzzFeed with just a photo of her product taken with her iPhone.  You'll get all the details about that as well in this episode.

You'll also learn how she keeps her sales going long after the holidays are over.

Sarah gets very vulnerable and shares how she has suffered from burnout, and what she is doing about it.

You'll discover what social media websites work best for Bad Bad Jewelry.

Sarah also shares what lessons she has learned from the school of hard knocks.

We spend some talking about FEAR and how it holds so...

Continue Reading...

Five Business Goals For Every Product-Based Business To Drive Revenue And How To Set Them

It's the first of the year, and everybody talks about goals.  However, I want to talk about goals that drive revenue and getting very intentional with them.

On this episode you'll learn:

Why you need to worry about the "what and the how" of each goal.

Learn why you shouldn't set business goals that you don't have control over.

Have you checked your messaging on your website? Learn how to review your messaging, so people don't bounce off.  Do people know who you are, what you sell, and why they need it in the first eight seconds they land on your website?

We talk about how to set visibility goals and what you should do to plan content.

We discuss why you need to have list building goals and a few ideas on how to do it.

Discover some new sales ideas to drive promotional sales and so much more.  Listen to today's podcast here. 

Learn more about productivity for product-based business owners here.

If you enjoy this week's podcast episode, it would mean so much...

Continue Reading...

How To Build A Business When You Have A Job Or Are A Busy Mom

 

 For the last few years, I have worked multiple jobs.  I run a couple of eCommerce websites, as well as do my consulting and coaching business here on beckyjanderson.com.

I have become the master of productivity and scheduling out every hour of my day.  Today on the podcast, I share how you can juggle your job and your side hustle at the same time.

Key points we talk about:

The secret hack WHEN to fit more time into your schedule.  It seems super simple, but too many people are not doing it.

Why you need to work on the low hanging fruit or things that will bring you revenue the quickest.

How to time block your tasks.

Learn about the two a day method.

How to figure out what time vampires are stealing your time.  Hint, Netflix is one of the most prominent vampires that sucks the time right out of us.

Why aimless scrolling of social media is killing your productivity and so much more, listen here.

If you enjoy this week's podcast episode, it would mean...

Continue Reading...

Five Things You Should Do Every Week In Your Business

It's easy to be busy doing "all the things" when you're a product-based business owner, but are you busy working on the right things? A common question I get asked by clients is, "what should I be working on?"

In this episode of Product Biz Made Easy Podcast, I shared five things you should do every week in your business.  In this episode, you will learn -

Why planning your week ahead of time helps eliminate overwhelm and lack of productivity.

What numbers you should look at each week to measure your business.

How many social media platforms you need to show up on each week to build brand awareness.

Why retargeting ads are important to use, especially when people come to your website from social media.

Why you should change the opt-in on your website as needed and so much more. Listen here.

 If you enjoy this week's podcast episode, it would mean so much to me if you would do a few things:

1. Subscribe to the podcast on Apple Podcasts, Google Play...

Continue Reading...

How To Create Marketing Content Consistently

To build your brand, you need to be visible consistently week after week.  One of the questions I get asked a lot is "what do I talk about on social media and my blog week after week?"

Today on the Product Biz Made Easy Podcast, I'm sharing my system for creating marketing content consistently so that you can create a system for your business.

You'll walk away from this episode knowing:

How to organize your ideas so you have lots of content ideas when you go to write your blog and social media post. If helps with overwhelm and consistency when you know what to post about.

How to create a content calendar with subjects that flow and are in alignment with your brand.

How to schedule your time to create content and more.  Listen here.

If you enjoy this week's podcast episode, it would mean so much to me if you would do a few things:

1. Subscribe to the podcast on Apple Podcasts, Google Play, or Stitcher.

2. Rate and review the podcast on Apple Podcasts.

...

Continue Reading...

How To Plan Now For Your Most Productive Year Yet

The New Year marks a clean slate. It’s prime time for planning and goal setting, and while you may plan and set goals with good intentions, you won’t be able to carry them out if you aren’t productive.

I love this time of year because of the fresh start, clean slate, and new goal kind of feeling it gives me.

I’ve learned through the years if I don’t plan to reach my new January goals, I fail and lose momentum.  So, I like to take some time and plan out what my goals for the year are and then break them down and figure out how I am going to make it happen.

In fact, this is the #1 question I get asked both with my 1-1 clients and in my masterminds.  How can I be productive and make my goals happen?  Time management and productivity are always at the top of the list.

I hear this so much that I am going to dedicate at least one episode a month to this subject, and I have created a course to help called Perfectly Planned Day.

But today, I...

Continue Reading...

Numbers You Need To Know And Watch In Your Business To Be Successful

The most successful product-based businesses are metrics obsessed.  You can't manage something that you don't measure.  If you can't measure something, you have little chance of improving it.

To grow your business, you need to focus on two areas.

1-  Setting the right key performance indications, also known as KPI's and then tracking their metrics.

2-  Make sure that you have an analytics system in place to measure all these metrics as accurately as possible.

Today on the Product Biz Made Easy Podcast, we are talking about numbers you need to know and watch in your business.  Listen here.

Download the FREE tracker here to record and manage your sales.

If you enjoy this week's podcast episode, it would mean so much to me if you would do a few things:

1. Subscribe to the podcast on Apple Podcasts, Google Play, or Stitcher.

2. Rate and review the podcast on Apple Podcasts.

Your support means so much to me.

I hope you'll join us and...

Continue Reading...

Five Reasons Why You Are Not Getting More Online Sales

 

 Today on the podcast, I give you five reasons you are not getting more online sales.

The number one reason is your messaging isn't clear enough.  People have to know as soon as they hit your website what your product is, what it does, and why they need it.  I'll walk you through examples of how to structure your copy, so people are clear on what you sell. 

I'll also share four more things you can do to get more sales,  you can listen here.

If you enjoy this week's podcast episode, it would mean so much to me if you would do a few things:

1. Subscribe to the podcast on Apple Podcasts, Google Play, or Stitcher.

2. Rate and review the podcast on Apple Podcasts.

Your support means so much to me.

I hope you'll join us and listen in and then hop on over and join our Facebook Group here where the discussion continues.

Continue Reading...

What It Takes To Build A Million-Dollar Brand And How To Do It.

I've had a lot of clients tell me they want to build a million-dollar business, so I figure a lot of my readers/listeners would want to know as well.

Today on the Product Biz Made Easy Podcast, I break down how many units you need to sell each day to have a million-dollar business.

You'll also walk away from this podcast knowing:

Why you need to build a brand that lasts to hit a million dollars.

Why your brand is so much more than just a logo.

Why your brand story is important.

How building your brand around a unique selling proposition helps eliminate the competition and so much more. Listen here.

If you enjoy this week's podcast episode, it would mean so much to me if you would do a few things:

1. Subscribe to the podcast on Apple Podcasts, Google Play, or Stitcher.

2. Rate and review the podcast on Apple Podcasts.

Your support means so much to me.

I hope you'll join us and listen in and then hop on over and join our Facebook Group here where...

Continue Reading...

6 Ways To Get Sales Without Ads When You Don't Have A Marketing Budget

I get asked a lot by clients how they can grow sales without a big marketing budget.  Today on the Product Biz Made Easy Podcast, I'm sharing six things you can do to market your business without a big ad budget.  Click the link above to listen or hop on over to Apple Podcast or wherever you listen to podcasts.

If you enjoy this week's podcast episode, it would mean so much to me if you would do a few things:

1. Subscribe to the podcast on Apple Podcasts, Google Play, or Stitcher.

2. Rate and review the podcast on Apple Podcasts.

Your support means so much to me.

I hope you'll join us and listen in and then hop on over and join our Facebook Group here where the discussion continues.

Continue Reading...
1 2 3 4 5 6
Close

50% Complete

Ready to grow your product-based business?

Join other like-minded biz owners and get access to my FREE library of tutorials, tips, and blueprints for launching, growing and scaling your product-based business.